Whole Foods Market Partners With Joan Nathan For Passover

March 6, 2018

This Passover, Whole Foods Market is partnering with James Beard Award-winning cookbook author and Jewish food authority Joan Nathan to offer selected innovative, new recipes from her cookbook, King Solomon’s Table, for customers to pre-order in-store and online. Nathan’s Passover meal for eight will be available at shop.wfm.com for pre-order began on March 4, 2018.

“I am thrilled to partner with Whole Foods Market to feature some of my favorite recipes for Passover,” said Nathan. “Each dish highlights the diversity of Jewish cuisine, and will be a delicious addition to any Seder table.”

The recipes featured in the Passover meal for eight include: Double-Lemon Roast Chicken, Sicilian Eggplant Caponata Jewish-Style, Fried Artichokes Jewish-Style, Tunisian Carrot Salad with Cumin, Coriander and Caraway, Spinach with Pine Nuts and Currants and Brazilian Haroset with Apples, Dates and Cashews. Dishes will be available for in-store pick-up from March 28 through April 7.

“We’re honored to be able to share Joan’s delicious and authentic recipes with our customers,” said Tien Ho, head of culinary innovation at Whole Foods Market. “Each of her dishes includes a modern twist on a traditional Jewish recipe and is a great addition to any Passover celebration.”

Nathan is the author of numerous award-winning cookbooks, including her most recent, King Solomon’s Table, which just won the IACP International Cookbook Award. It is available on Amazon.com and will be sold in select Whole Foods Market stores beginning March 12, 2018.

This marks the third collaboration between Nathan and America’s Healthiest Grocer®. In September and December, 2017, Whole Foods Market featured High Holiday and Hanukkah dishes from King Solomon’s Table on store hot bars, in chef’s cases and for pre-order in Whole Foods Market’s Mid-Atlantic Region in time for Rosh Hashanah, Yom Kippur and Hanukkah.

Check out Whole Foods Harlem, 100 West 125th Street, New York, NY 10027, 212.678.1940, www.wholefoodsmarket.com/stores/harlem



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