Harlem Gets Two New Soccer Fields In NYC Soccer Initiative

Mayor Bill de Blasio soccer initiveNew York City has launched the City Soccer Initiative, a $3 million public-private partnership with the Mayor’s Fund, NYC Football Club, Adidas, and the US Soccer Foundation. Continue Reading →

HW Picky: Adidas And Kanye West Make History (video)

adidas and kanye west1Today, adidas announced the cementing of its long-term relationship with creative pioneer Kanye West in the launch of adidas + KANYE WEST, a YEEZY branded entity creating footwear, apparel and accessories for all genders across street and sport. Continue Reading →

How To Show Off Your Fave Features This Harlem Spring

adidas for a harlem summer

We’re all so used to hearing what to do — or, rather, what not to do — when it comes to getting dressed, that we often times forget that clothing should be fun. Continue Reading →

Shop Harlem: Jeremy Scott’s Adidas Letters Gold Superstar Sneakers

jeremony scott 1We love these four star Jeremy Scott Letters Gold luxury sportswear sneakers from Adidas, the shoe features a bold lettering design by legendary Jeremy Scott, these sneaks are hard to miss. Continue Reading →

HW Pick: The Rise Of Sneaker Culture Gets Old Old School

3.-All-Star-Non-Skid-From-Converse_4000W_700_499From their modest origins in the mid-nineteenth century to high-end sneakers created in the past decade, sneakers have become a global obsession. Continue Reading →